Its important to remember that since it’s a Google product, Hangouts is a great way to gain search engine visibility while also building your audience and establishing your brand as an authority in your field.
It will not only allow you to meet new people and develop strong business relationships, you’ll learn from others and provide value to prospective customers with an invited audience watching.
One way to bring even more people to your Hangouts is to host Q&A sessions. These bring your audience together and provide personal interaction, making them feel closer to your brand, which also helps to humanize your brand. They’ll also be more likely to share the video link with their own social media audiences, resulting in increased reach for each of your Hangout sessions.
If you want even better results, you can pull together a panel of experts in your field to answer questions from audience members. These experts will, in turn, likely promote the event through their channels, expanding your reach through other industry influencers.
Here we will practically show you how to engage Google Hangouts for connection and traffic generation.